Episodes

Managing Your Staff: The Office Meeting - E7 Highlights from this episode: Managing Your Staff: The Office Meeting (00:53) Cold Start Scheduling (11:06) My Myopia Management Journey (17:20) There's "managing" and then there's "managing well". There's a HUGE difference from the staff's perspective. The office meeting is a great place to start (or re-start) doing it well! Hearing the words "Office Meeting" probably doesn't cause you to get all those warm fuzzy feelings... but maybe it should. In ...

5 Steps to Get What you Want and Grow Your Practice - E6 Highlights from this Episode: 5 Steps to Get What You Want & Grow Your Practice (00:43) Cold Start - Let's Talk Frames! (09:04) This Week in My Myopia Management Journey (14:59) If you're going to own your own practice, one thing you HAVE to get good at is making decisions and making the RIGHT ones to get what you want and grow your practice. This week I give you my hard-learned 5-Step method to making those decisions from the initial thou...

Are You Doing These 3 Things To Build Your Brand? - E5 Highlights from this episode: Are you doing these 3 things to build your brand? (00:35) Review of "Leading Off: CEO Challenge: Fail at Something" by Steve Vargo (19:04) Review of "Move The Middle" by April Jasper (19:47) Review of "Benefits of Staff Delegation: A Look at What Tasks to Hand Over to Staff, & Why" by Jennifer Stewart (21:21) Myopia Management Journey (25:44) In Episode 4 I talked about the nonverbal ways to communicate your bra...

Episode 4: 5 Ways to Communicate Your Brand Without Saying a Word Highlights from this episode: How To Communicate Your Brand Effectively (00:38) Applying William Townsend's article in Contact Lens Spectrum, "CURCUMIN: A POTENTIAL THERAPY FOR DRY EYE?" to my practice (06:34) Applying "ORTHOKERATOLOGY: NOT CUT-AND-DRY" by Nick Despotidis in Contact Lens Spectrum to my practice (10:09) Applying "DRY EYE AND MYOPIA MANAGEMENT" by Kate Gifford in Contact Lens Spectrum to my practice (12:10) My Myopi...

Episode 3: 4 Ways to Enhance Your Patients' Experience Highlights from this episode: 4 Ways to Enhance Your Patients' Experience (00:33) Review of “How to Create a DED Clinic” by Dr. Damon Dierker (10:18) My Myopia Management Journey (21:20) Patients make the practice go round right? So you gotta take care of them! In this episode I’ll give you 4 ways to enhance your patient’s experience and keep them coming back. It’s all about the little things my friends and just takes a little effor...

4 Things Steve Jobs Can Teach You About Being an Optometrist - E2 Highlights from this episode: 4 things Steve Jobs Can Teach You About Being an Optometrist (00:33) My take on Review of Optometry June 15th Edition (9:43) Power Hour Review (12:36) Myopia Meeting Webinars (15:59) My Myopia Management Journey (18:46) Steve Jobs is probably one of the most well known names in the world due to constantly pushing the envelope in the technology world. After reading his biography, I wa...

3 Things You Should Have Taken Away From Lockdown - E1 Highlights from this episode: 3 things you should have taken away from lockdown (00:41) My take on Melton, Thomas, & Vollmer’s Clinical Perspectives on Patient Care (12:05) My journey to finding my niche in optometry (19:22) *For the full blog post click here.* We all have had to find a way to make it through this crazy pandemic and hopefully you did more than just survive it. In order to not let the pain be in vain, in this episode I...

Welcome to Optometry: The Ultimate O.D. Podcast! Listen to host, Dr. Nick Lillie, explain his goals for providing you with great content, actionable tips, and sharing real life experiences with you from his life in the world of optometry. Dr. Lillie loves feedback and connecting so if you have questions, suggestions, etc. feel free to reach out via social media (Twitter, Instagram, & Facebook @theultimateod) , email (theultimateodpodcast@gmail.com), or our website at www.theultimateod.com.