Episodes

May 11, 2023

How To Make Your Optometric Practice Stand Out - E148

How To Make Your Optometric Practice Stand Out - E148 Highlights from this episode: Run Down: Discover Your Super Power: 3 Steps to Stand Out! (00:40) Office Talk: Manager progression & measuring what matters (21:28) In this ...

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May 8, 2023

Ultimate O.D. Nugget - The Wisdom You Didn't Know You Had

Ultimate O.D. Nugget - The Wisdom You Didn't Know You Had Start your week off right with a little Nugget from Dr. Lillie! This week it's all about sharing your knowledge and wisdom with others. Imposter syndrome is a real …

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May 4, 2023

This is Going to Hurt, But You're Going to Be Free - E147

This is Going to Hurt, But You're Going to Be Free - E147 Highlights from this episode: Run Down: This is Going to Hurt, But You're Going to Be Free (00:46) Office Talk: The Sales Funnel (21:05) In today's episode …

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May 1, 2023

Ultimate O.D. Nugget - Have I Arrived?

Ultimate O.D. Nugget - Have I Arrived? Start your week off on the right foot with a little Nugget from Dr. Lillie! This week it's all about how to handle the question of "have I arrived?" We are all striving …

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April 27, 2023

Problems Are a Good Thing - E146

Problems Are a Good Thing - E146 Highlights from this episode: Run Down: Problems Are a Good Thing (00:58) Office Talk: Top Line vs. Reduced COGS (14:20) In today's episode we are talking about the one constant in business: ...

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April 24, 2023

Ultimate O.D. Nugget - 3 Questions to Ask Your Staff to Increase Prod…

Ultimate O.D. Nugget - 3 Questions to Ask Your Staff to Increase Productivity In this week's nugget it's all about getting the information you need to help your staff be more productive. For your practice to run smoothly and ...

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April 20, 2023

After 12 Years in Practice, These Are 3 Mistakes I Do Not Want You to…

After 12 Years in Practice, These Are 3 Mistakes I Do Not Want You to Make - E145 Highlights from this episode: Run Down: After 12 Years in Practice, These Are 3 Mistakes I Do Not Want You to Make …

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April 17, 2023

Ultimate O.D. Nugget - What is Your Mission?

Ultimate O.D. Nugget - What is Your Mission? In this episode we talk about your mission. First, you figure out your "why" and then you figure out your mission. This is not a lengthy mission statement, but instead, what do …

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April 13, 2023

What's Wrong with Obsession? - E144

What's Wrong with Obsession? - E144 Highlights from this episode: Run Down: What's Wrong with Obsession? (00:37) Office Talk: People, Numbers, Culture (16:24) In today's episode we are talking about "obsession". Is it good, ...

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April 10, 2023

Ultimate O.D. Nugget - Can You Tell a Story?

Ultimate O.D. Nugget - Can You Tell a Story? In this week's nugget it's all about the catalyst that simplification can be in your practice. Want to grow your business, expand your reach, all while providing better care for yo...

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April 6, 2023

Are You Lucky or Are You Good? - E143

Are You Lucky or Are You Good? - E143 Highlights from this episode: Run Down: Are You Lucky or Are You Good? (00:41) Office Talk: Office Culture & Helping vs. Selling (17:54) In today's episode we are talking about luck …

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April 3, 2023

Ultimate O.D. Nugget - The Change You Can't See

Ultimate O.D. Nugget - The Change You Can't See In this week's nugget it's all about ice cubes and how they melt. As the temperature creeps up, nothing seems to be happening but once you hit 33*F you can see …

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March 30, 2023

What Kind of First Impression Does Your Practice Give? - E142

What Kind of First Impression Does Your Practice Give? - E142 Highlights from this episode: Run Down: What Kind of First Impression Does Your Practice Give? (00:45) Office Talk: Numbers, People, & Culture (14:35) In today's ...

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March 27, 2023

Ultimate O.D. Nugget - Your Relationship with Money & Why it Matters

Ultimate O.D. Nugget - Your Relationship with Money & Why it Matters In this week's nugget it's all about money. How do you relate to it (scarcity vs. abundance) and how does that affect the way you run your business? …

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March 23, 2023

5 Focus Areas to Grow Your Practice - E141

5 Focus Areas to Grow Your Practice - E141 Highlights from this episode: Run Down: 5 Focus Areas to Grow Your Practice (00:40) Office Talk: Working ON my practice (18:16) In today's episode we are talking about the 5 areas …

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March 20, 2023

Ultimate O.D. Nugget - The Most Important Brand: YOU

Ultimate O.D. Nugget - The Most Important Brand: YOU In this week's nugget it's all about what it means to "brand" yourself. There's a difference between selling and branding. Branding is when you are the person that comes to...

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March 16, 2023

The Entrepreneurial Mindset... 1 or 2? - E140

The Entrepreneurial Mindset... 1 or 2? - E140 Highlights from this episode: Run Down: The Entrepreneurial Mindset... 1 or 2? (00:50) Office Talk: Amniotic Membranes & Eyes on Dry Eye (18:26) In today's episode we are talking...

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March 13, 2023

Ultimate O.D. Nugget - The Best $1000 Invenstment You Can Make

Ultimate O.D. Nugget - The Best $1000 Investment You Can Make In this week's nugget we're talking about the best investment you can make to get the best returns. What would give you the best ROI on a $1000 investment? …

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March 9, 2023

4 Step Method to 10x Your Practice - E140

4 Step Method to 10x Your Practice - E140 Highlights from this episode: Run Down: 4 Step Method to 10x Your Practice (00:47) Office Talk: Perfect Storm & Dry Eye (20:10) In today's episode we are talking about the four …

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March 6, 2023

Ultimate O.D. Nugget - The Leadership Mentality

Ultimate O.D. Nugget - The Leadership Mentality In this week's nugget it's all about how to have and cultivate a leadership mentality in not only yourself as a practice owner, but in your staff members as they are entrusted w...

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March 2, 2023

12 Years in Practice and 3 Q1 Principles to Live By - E138

12 Years in Practice and 3 Q1 Principles to Live By - E138 Highlights from this episode: Run Down: 12 Years in Practice and 3 Q1 Principles to Live By (00:40) Office Talk: Other Offices, Competition, & Dry Eye (13:41) …

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Feb. 27, 2023

Ultimate O.D. Nugget - To Fear or To Love

Ultimate O.D. Nugget - To Fear or To Love In this week's nugget it's all about how you approach your patients and how you think they perceive you. Are you afraid of them not liking you? If that's your focus, …

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Feb. 23, 2023

Create an Environment To Be the Best - E137

Create an Environment To Be the Best - E137 Highlights from this episode: Run Down: The Diet You NEED (00:37) Office Talk: Dry Eye, Hiring, & Circle of Competence (21:46) In today's episode we are talking about what you consu...

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Feb. 20, 2023

Ultimate O.D. Nugget - The 4 Numbers You Need to Know For Your Busine…

Ultimate O.D. Nugget - The 4 Numbers You Need to Know For Your Business In this week's nugget it's all about how to allocate your cash to run a successful business . There are 4 numbers you need to know …

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