Episodes

Ultimate O.D. Nugget - Forging Ahead! In this week's nugget it's all about progression and forging ahead in our industry. Ten years ago OCT was just getting going and there have been countless technological leaps in other specialities from myopia management to dry eye. Let's ride the wave and see where it takes us! Enjoy! Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to register your email on our website a...

Innovate Like a Boss by Stealing Like An Artist - E118 Highlights from this episode: Run Down: How to Market Like a Boss by Stealing Like An Artist (00:42) Office Talk: Expo West Recap & Rejuvenation (17:50) In today's episode we are talking all about Enjoy! (00:42) In our Office Talk today, we are talking about interviews. I have found that in terms of effort, energy, etc. an interviewee will never be better than on their interview day. That is their time to convince you to hire them so they ar...

Ultimate O.D. Nugget - Utilizing the Dunning Kreuger Effect In this week's nugget it's all about the Dunning Kreuger Effect and how to power through it to reach success in a new venture. It's easy to get lost and quit when you hit the murky middle, but trust me, there is a light at the end of the tunnel. You just need to keep going and learning! Enjoy! Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to regis...

5 Wins That Your Office Needs - E117 Highlights from this episode: Run Down: 5 Wins That Your Office Needs (01:01) In today's episode we are talking about the big wins you need to have in your practice. You want to celebrate the good and use those big things to motivate and move forward. This requires a big picture look at your practice... a 30,000 foot perspective if you will. (01:01) Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For ex...

Ultimate O.D. Nugget - RELAX In this week's nugget it's all about RELAXING! Not letting yourself get too high or too low is key to maintaining your mental health and avoiding burnout. If you focus on only one thing this week, let it be that. Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to register your email on our website and I will be sending out newsletters and other great bonuses as we go. I love gett...

Are You Falling Victim to the Sunk Cost Fallacy? - E116 Highlights from this episode: Are You Falling Victim to the Sunk Cost Fallacy? (00:42) Office Talk: Interviewing (17:50) In today's episode we are talking all about the Sunk Cost Fallacy. There are a million and one places where this pops up in our day to day lives but one place it can really affect you is in your practice. So many times we are tempted to hang on to a staff member because we've already put so much time, effort, and energy i...

Ultimate O.D. Nugget - Words of Wisdom in Hiring In this week's nugget it's all about hiring. There are some keys to success we will share and in this hiring climate, we need all the help we can get! Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to register your email on our website and I will be sending out newsletters and other great bonuses as we go. I love getting feedback, questions, suggestions, etc....

Top 6 Traits You Need to Be a Successful Private Practice Owner: Part 2 - E115 Highlights from this episode: Top 6 Keys to Being a Private Practice Owner: Part 2 (00:47) Office Talk: Setting Your Margins & Upping Your Prices (18:48) In today's episode, we are wrapping up last weeks episode about what it takes to be a SUCCESSFUL private practice owner. It's not for everyone and that's okay. It is also unlikely that you will ever feel like you have all of these things figured out completely but, i...

Ultimate O.D. Nugget - Good is the Enemy of Great In this week's nugget it's all about not letting "great" keep you from being "good". If you are forever focused on getting things perfect, you are unlikely to finish anything. Not to mention it can be pretty depressing realizing how far we are from "being great". Sometimes, you just need to jump off the cliff and learn on your way down! Make the move and becoming great at it will come the more you do it. Join in the fun and subscribe to the podc...

Top 6 Traits You Need to Be a Successful Private Practice Owner: Part 1 - E114 Highlights from this episode: Top 6 Keys to Being a Private Practice Owner: Part 1 (00:39) Office Talk: The Growth Conundrum (23:47) In today's episode, we are talking about what it takes to be a SUCCESSFUL private practice owner. It's not for everyone and that's okay. It is also unlikely that you will ever feel like you have all of these things figured out completely but, if you are contemplating going out on your ow...

Ultimate O.D. Nugget - Embrace the Suck! In this week's nugget it's all about embracing the "suck". There are going to be crappy things that happen and tough times. It's just the nature of life itself isn't it? The key to coming out the other side unscathed and ready for success is to realize as you're going through the crap or the "suck", it is making you better. You are learning things you never would have otherwise and those lessons are going to serve you well in the future! Join in the fun ...

Setting Expectations - E113 Highlights from this episode: Setting Expectations (00:44) Office Talk: Pain equals Gain (17:58) In today's episode, we are discussing the importance of setting proper expectations... from your staff to your patients. People are having to deal with worse buying experiences right now which is a bummer for them, but that also means it doesn't take much for you to stand out if you so choose. Be that amazing customer service that they aren't getting anywhere else and see ...

Ultimate O.D. Nugget - Speaking the Language In this week's nugget it's all about communication. Everybody speaks a different "language" and to be a good manager or leader, you need to understand what that language is and speak it well so that the lines of communication are open, flowing, and everyone understands each other. Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to register your email on our websit...

3 Businesses Within Your Practice - E112 Highlights from this episode: 3 Businesses Within Your Practice (00:50) Office Talk: 5 Stages of Grief (22:23) In today's episode, we are discussing the three separate businesses you find in your practice: Optical, Front Desk, and Clinical. It is imperative that you realize these are all separate things because they each need to be run and managed a different way. As CEO of your practice, you need to be aware of the nuances of each in order to make them t...

Ultimate O.D. Nugget - Brain-dump Fridays In this week's nugget it's all about protecting your staff's mental health with Brain-Dump Fridays. It is SO IMPORTANT to void job dissatisfaction and unnecessary stress, especially for your increasingly rare good staff. Give this nugget a listen and hear how I implement this in my practice and how it has gone with my staff thus far. Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive co...

Finding a Sustainable Work Life Balance: Part 2 - E111 Highlights from this episode: Finding a Sustainable Work Life Balance: Part 2 (00:48) Office Talk: Training, Medical Model, Work Paying Off (17:05) In today's episode, we are doing Part 2 of talking about the elusive work-life balance. We have a great profession where on paper it doesn't look too difficult to achieve a great professional career and a relaxing home life. However, for those of us who own our own practices, you know how this ca...

Ultimate O.D. Nugget - Stay Fresh In this week's nugget it's all about not letting yourself or your practice become stagnant, but keep things fresh! The world continues to turn. Technologies continue to change. Change with them! Try new things! Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to register your email on our website and I will be sending out newsletters and other great bonuses as we go. I love g...

Finding a Sustainable Work Life Balance: Part 1 - E110 Highlights from this episode: Finding a Sustainable Work Life Balance: Part 1 (00:42) Office Talk: Training, Medical Model, Work Paying Off (19:51) In today's episode, we are talking about the elusive work-life balance. We have a great profession where on paper it doesn't look too difficult to achieve a great professional career and a relaxing home life. However, for those of us who own our own practices, you know how this can be extremely d...

Ultimate O.D. Nugget - Share Your Victories In this week's nugget it's all about sharing your victories and successes. Your team will feel more invested if the get to experience some of those highs you achieve with you! Not only does it build morale but it is important to actually recognize how far you've come and give yourself a chance to celebrate it! Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to regi...

Office Evolution - E109 Highlights from this episode: Office Evolution (00:51) Office Talk: How my practice has evolved this year (23:32) In today's episode, we are talking about the evolution of a practice. If you aren't changing and evolving, you will be left in the dust and you will survive at best but not thrive. We talk a lot about the importance of having a vision for your business. This is what should always be guiding your decision making and help you keep the big picture in focus when t...

Ultimate O.D. Nugget - Plans Can Change In this week's nugget it's all about being flexible. Plans change all the time. Your BHAG (big hairy audacious goal) usually remains pretty consistent but the path to get there may take some tweaking and maybe even some turns you didn't expect. Be open to it and watch yourself grow! Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to register your email on our website a...

5 Simple Ways to Be a Great Leader - E108 Highlights from this episode: 5 Simple Ways to Be a Great Leader (00:48) Office Talk: Office reinvention (22:46) In today's episode, we are talking about the importance of leadership and 5 ways to become a great leader in your life. These things are universal. Apply them to not only your practice but to your home, your community, etc. People WANT great leadership and they will do amazing things if they only have someone to guide them, encourage them, lea...

Ultimate O.D. Nugget - Fees In this week's nugget it's all about talking about your fees. Your costs are going up on everything from frames to copy paper. Have you increased your fees to protect your margins? If you let your margins suffer or even worse go negative, are you really doing your patients a favor? You will not be able to provide the kind of quality care you want to give your patients if you can't afford to anymore. Join in the fun and subscribe to the podcast to keep up with all the...

The 5 Types of Wealth - E107 Highlights from this episode: The 5 Types of Wealth (2:06) Office Talk: Finding Happiness and Feeling Important (15:45) In today's episode, we are talking about all the different kinds of wealth. Financial is the first one most people think of and yes, it's important but there 4 other less-thought-of types that will affect your life just as much if not more. We will dive in to each one of these to help you make sure you are prioritizing things correctly in your life,...