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Be more profitable in Optical: 5 things you need to consider NOW! - E11 Let's be honest with ourselves, in private practice we run a business. We love seeing patients and being positive influences on the communities in which we work, but we have to…

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Myopia Management Journey - E10 It has been a great week and the practice is growing. We had 3 consultations this week and 3 patients decided to go into the program. After 4-6 weeks (I have lost count) we now have 5 patients in the program. If you …

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Cold Start: So Many Choices, So Much Control! - E10 One of the biggest adjustments you will find after coming out of undergrad and optometry school to starting your own office is the amount of choices and control you have. Up to this point we just …

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Closing Thought of the Week: Know Your Why - E9 Nothing worthwhile is easy or given to you. Invariably it takes time, effort, energy, and a lot of luck, so knowing if you are all in or not early in the process is a must. I like to say “Know t…

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3 Ways to Wow Your Patients After Giving a 5 Star Exam - E10 Let's face it, we spend countless hours and dollars (marketing, hiring staff, buying equipment, etc.) in getting patients into the office and giving them a 5 star experience. We have stud…

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Myopia Management Journey - E9 It was a great week. I had 2 myopia management consultations and 3 Ortho-k consults. I have 3 myopia management consultations this week. Considering I am about a month in and going live with everything, I am content w…

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Cold Start: 3 Tips to Make Your Practice Grow - E9 In this week's post I want to explore ways for a cold start to grow. Think about it, you are creating something out of nothing and well you have a whole lot of NOTHING at the beginning. There will …

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Closing Thought of the Week: RELAX! - E8 As practice owners we have ingrained in our minds: the harder we work, the more successful we will be. Tell me I’m wrong. Furthermore, this is not unique to Optometrists. Look at the number of professi…

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Finding The Employee of Your Dreams - E9 The past few weeks we have been discussing staff and I am going to continue that this week. I always feel there are two important aspects to staffing. 1) getting the right people on the bus 2) putting them i…

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Myopia Management Journey - E8 It was another week of learning when it came to myopia management. There 3 areas I will focus on: When it comes to your Ortho-K patients, Topography is absolutely essential in managing the therapy. Art Optical put on…

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