Videos

All this stuff going around about how amazing virtual assistants are... it's not just hype, my friends. It has been an honest to goodness game changer in my practice the past couple months! We are continuously blown away by what they are able to do and the amount of time…

Timecodes: 00:00 - Intro 00:52 - Run Down: 3 Things that have radically changed my practice in the last 2 months 14:36 - Office Talk: Study, Read, Lead, & Exercise 20:00 - Closing Thought: Yesterday you said "Tomorrow" In this week's episode we are talking about 3 pivotal changes I…

Excellence is not a part time gig. If you want to truly be exceptional at something it's going to require time and sacrifice. Go 👏 All 👏 In 👏 Check out the full episode at 👉 https://youtu.be/xbaLs8mU6YE #theultimateod #optometrypodcast #theultimateodpodcast Join in the fun and subscribe to the podcast to…

Initially I thought I needed more staff to get everything done. Then, having several staff members out at once, I was able to see how many inefficiencies we had because all the core work was still getting done with 75% of the staff gone! 🤯 Check out the full episode…

Get more specific in your job roles. Make an org chart to help organize and assign duties to each of your practice positions. Shoot me a message if you would like to see how I set mine up! Check out the full episode here 👉 https://youtu.be/Qm7-0hsJpPQ #theultimateod #optometrypodcast #theultimateodpodcast Join…

How can you make every answer you give a positive one? No one likes being told "no" so let's find a way that makes us able to say "yes"! For example, a patient asks for a Saturday appointment when you are not open on Saturdays. You could answer "absolutely! If…

#theultimateod #optometrypodcast #theultimateodpodcast Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to register your email on our website and I will be sending out newsletters and other great bonuses as we go.…

#theultimateod #optometrypodcast #theultimateodpodcast Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to register your email on our website and I will be sending out newsletters and other great bonuses as we go.…

#theultimateod #optometrypodcast #theultimateodpodcast Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to register your email on our website and I will be sending out newsletters and other great bonuses as we go.…

If you want to make the biggest impact on the trajectory of your practice, do this one thing: make all your decisions INTENTIONALLY in accordance with your vivid vision. That's it. Check out the full episode here 👉 https://youtu.be/S-AzkIC-XLA #theultimateod #optometrypodcast #theultimateodpodcast Join in the fun and subscribe to the…

You choose how your motivations affect you. Money, Power, Fame, and Pleasure. They can be used for good or they can be used for evil. Keep your compass straight and use those motivators to propel you to success. Check out the full episode here 👉 https://youtu.be/S-AzkIC-XLA #theultimateod #optometrypodcast #theultimateodpodcast Join…

The west tends to gravitate towards adding things to increase happiness/success/etc. The east is the opposite. Their approach is taking things away to get to your goal. Exclusively operating one way is probably not the answer but a combination of both might be. What have you found that works for…

There are always new and shiny things that you can implement in your journey. Each one of these things can be an incredible addition or it can be a horrible nightmare. The point is enjoying the journey through it all and making the most of it! Check out the full…

In the athletic world, the off-season is just as important as the actual game season. How you prepare and spend your time outside the game determines how the game is played. To truly enjoy playing the sport, you better enjoy/appreciate the practice. This is an example of enjoying the journey,…

Timecodes: 00:00 - Intro 00:54 - Run Down: How to enjoy the journey, not just the destination 15:29 - Office Talk: Progress on new building! 20:08 - Closing Thought: Empty canvas or Jade stone? In this episode we are talking about what it takes to actually enjoy success. Success is…

When the end of the year rolls around, it is SO TEMPTING to see that money in the bank and go blow it on some random piece of equipment. The issue is if it's not well thought out and just a knee jerk purchase with no real plan for implementation,…

There's nothing wrong with being the most expensive!💲You just better provide the value and quality to match! Check out the full episode here 👉 https://youtu.be/2vnEWdHYVE4 #theultimateod #optometrypodcast #theultimateodpodcast Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For…

If you want to sell something, have someone be bought in, etc. you NEED to get them to experience some kind of emotion: Love, hate, excitement, fear... something. If you are passionate about what you're talking about, that is going to come through and bring emotion out of the person…

What kind of patients do you want to build your office with? Whether we like it or not, how we set our prices does affect (to a point) the type of people we get as patients. As a cold start doc fresh out of school, I started out having the…

Whether we like it or not, how we set our prices does affect (to a point) the type of people we get as patients. As a cold start doc fresh out of school, I made the mistake of having the lowest priced exams of anyone. This attracted people who were…

Timecodes: 00:00 - Intro 00:30 - Run Down: The Benefits of Charging What You're Worth 23:01 - Office Talk: Lessons from running lean 27:08 - Closing Thought: Have more or want less In this week’s Run Down we are talking about the somewhat debated practice of charging what you are…

Setting proper expectations for your patients is the key to a successful relationship with them. Manage these 4 things and you'll be ahead of the game when it comes to setting the stage: 1. Website 2. Social Media 3. Reviews 4. Communication Check out the full episode here 👉 https://youtu.be/wVbOU3mKL0Y…

Communication is incredibly important. Does your office send texts? Emails? Phone calls? What do they sound like? Are you keeping up with the latest technology? Are you communicating the way your patients want? Check out the full episode here 👉 https://youtu.be/wVbOU3mKL0Y #theultimateod #optometrypodcast #theultimateodpodcast Join in the fun and subscribe…

You want to be successful? Be hard to kill. How do you become hard to kill? You need to make yourself lean and efficient. This will make it so when things get tough, you will outlast the competition because you aren't wasting your resources. This does NOT mean be short…