Timecodes:
00:44 - The Business of Optometry: Culture, Systems, and the Freedom to Step Back
16:57 - Closing Thought: Finding your passion
In this episode, we are talking about what it really means to become the CEO of your practice—not just the doctor seeing patients day to day. Stepping out of the exam lane allowed me to see the business clearly, refine our culture, and build systems that run without me. From developing a thriving team to focusing on core values that truly move the needle, this episode dives into the shift from owning a job to owning a business. If you’re ready to create freedom, scalability, and purpose in your practice, this one’s for you.
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