Timecodes:
00:00 - Intro
01:01 - Failure, Fear, and Growth: A New Way to Think About Running Your Practice
21:50 - Closing Thought: 4 Life Lessons
In this week's episode, I dive into why most “failure” in optometry isn’t financially the way you'd think and how the identity you choose as a practice owner shapes every decision you make. We talk about the difference between thinking like a doctor who owns a practice versus a CEO who happens to practice optometry, and why comfort and complacency are the real enemies of growth. I share real stories from my own wins and mistakes in marketing, staffing, and strategy, and how taking calculated risks changed everything. If you want a stronger mindset and a more intentional path forward for your private practice, this episode is for you.
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